From data analysis pioneer to alternative investment innovator. Discover how we're transforming LEGO into a serious asset class.
Founder & CEO
Before Little Brick Capital, Zevi created Reeclaim, a revolutionary UK platform that automated compensation claims for delayed commuters. The service gained national attention, featured in Forbes, Evening Standard, and discussed by Martin Lewis on television.
Reeclaim analysed hundreds of millions of journeys, processing complex data to determine compensation eligibility, skills that would prove invaluable in a different market. That same analytical mindset eventually led Zevi to explore alternative investment opportunities, where he began tracking price patterns in an unexpected asset class.
"I noticed that some LEGO sets were appreciating fast after retirement. Not just by a few pounds, but rather by 100%, 200%, sometimes more."
— Zevi Sternlicht
The same analytical rigor that powered Reeclaim's success was applied to LEGO investment patterns. Five years of tracking thousands of sets, testing predictions with real capital, and achieving 300%+ returns validated the model.
Transform LEGO from childhood nostalgia into a legitimate alternative asset class, accessible to serious investors seeking portfolio diversification and exceptional returns.
To open this market to serious investors through data-driven curation, professional management, and full transparency.
Noticed LEGO sets appreciating 100-300% after retirement, sparking intensive research into the collectible market
Started tracking thousands of LEGO sets, analysing price patterns and building predictive models
Achieved 100%+ returns on test portfolios, validating the investment methodology, which led to advising friends and family seeking similar results.
Strong results across friends and family portfolios demonstrated clear appetite for a structured, professional offering
Provided the service off-market while building supplier networks and operational structure, establishing profitability before public launch.
Opened to external investors, managing portfolio sizes from £10,000 to £500,000.
Every investment decision backed by data, every fee clearly communicated
Five years of testing, millions of transactions analysed, proven results
Tailored portfolios for each investor, from £10,000 to £500,000+
Combining AI analysis with human expertise for optimal selection
Every set in our portfolios is chosen based on extensive analysis of:
Our approach combines quantitative analysis with qualitative insights:
"Build Capital One Brick at a Time"
— Our Investment Philosophy